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	<title>Schawel</title>
	<link>http://www.schawel.com</link>
	<description></description>
	<lastBuildDate>Mon, 08 Mar 2010 09:08:05 +0000</lastBuildDate>
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	<item>
		<title>Adwords for Volusion and Magento Users</title>
		<description><![CDATA[<strong>Note: This brief post is a culmination of various IM sessions and emails with current and past clients. I hope these Adword tips help some of the Adword beginners out there.</strong>

Classic Adword conversation starters…

<em>My Adwords are costing way too much!
I am not getting that many sales from my Adwords program.
What's a decent ratio of spend vs. return?</em>]]></description>
		<link>http://www.schawel.com/adwords-for-volusion-and-magento-users/2010/03/08/</link>
			</item>
	<item>
		<title>Friendly URLs for Google Product Feeds</title>
		<description><![CDATA[For the Volusion API
UPDATE FOR USERS WHO HAVE MULTIPLE STORES, FEEDS and USE AN AUTOMATED SERVICE
Ok, so I have been working with Godatafeed for this since they manage all my clients feeds, have awesome tech support and we can have a layman conversation. We simply take the XML, bring it into the Godatafeed app, map [...]]]></description>
		<link>http://www.schawel.com/friendly-urls-for-google-product-feeds/2010/03/02/</link>
			</item>
	<item>
		<title>Volusion Font Design Tips</title>
		<description><![CDATA[The @font-face CSS rule revisited. A good alternative for all your h1, h2, h3, etc. tags
Rather than me spin or regurgitate what others have so aptly written, please read some authorities on the subject:
The new Web FontFonts. This covers the new licensing model for the web fonts.
A List Apart provides a bit of background and [...]]]></description>
		<link>http://www.schawel.com/volusion-font-design-tips/2010/02/25/</link>
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